#marketing-investment

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Marketing tech
fromEMARKETER
3 months ago

B2B marketers prioritize martech, pass on SEO

B2B marketers are prioritizing tech and direct investment, while SEO needs reevaluation despite its long-term benefits.
fromThe Drum
3 months ago

Here's how Unilever and P&G's 2025 ad budgets are looking after seeing Trump's tariffs

Consumer goods giants report stable budgets amidst global economic uncertainty, indicating no significant cuts in advertising expenditures for the foreseeable future.
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