London Business News | Londonlovesbusiness.com
5 months agoThe 'seed' music scene in the hospitality sector could result in a multi-billion pound boost to venues and artists.
If all venues with the potential to show live music did so, it could be worth up to £2.4bn in revenue in the hospitality sector.
Nearly three quarters of venues surveyed host live music at least once a week, boosting sales by 33% and footfall by 36%.
Nearly nine out of 10 venues are planning to increase their live music offering in the next 12 months. [ more ]