If you covered up your name and profile picture on LinkedIn, would your dream client still know that post was written by you? The LinkedIn feed is overrun with AI-generated posts, regurgitated quotes, and surface-level advice that sounds like everyone else. Your ideal clients scroll past dozens of posts every day, glazed eyes searching for something real, something that actually helps them solve their problems.
AI is changing how we create content - sometimes for the better, but too often for the blander. What used to be distinct now feels dull. Content sounds polished, but empty. And a lot of "thought leadership" reads like it came from the same ChatGPT template, green check marks included. This is especially true on LinkedIn, a platform that should be full of thought-provoking perspectives but feels increasingly overrun by generic platitudes.