A guide to measuring invisible product metrics - LogRocket BlogInvisible metrics like trust, satisfaction, and emotional engagement are essential for product development and user retention.
How to Improve Website Navigation for a Better User Experience?Good website navigation is crucial for a seamless user experience, impacting satisfaction, loyalty, and user retention.
A guide to measuring invisible product metrics - LogRocket BlogInvisible metrics like trust, satisfaction, and emotional engagement are essential for product development and user retention.
How to Improve Website Navigation for a Better User Experience?Good website navigation is crucial for a seamless user experience, impacting satisfaction, loyalty, and user retention.
Council Post: 4 Effective Strategies For Executive Reputation ManagementCEOs' reputations are critical to brand perception and company performance.
5 Strategies for Effective Social Listening to Understand Customers and Refine Your BrandBrands now share image control with consumers due to social media, making it essential to understand audience perceptions through social listening.
Threads Surveys User Opinions on Political Content RestrictionsMeta is actively distancing itself from political news to improve its brand perception and mitigate the impact of misinformation.
Council Post: 15 Steps To Take When Your Messaging Doesn't Land Well With CustomersEven with thorough research, well-intentioned messages may not resonate with the audience, leading to backlash. Companies can rectify by listening, considering feedback, and evaluating broader audience opinion.
5 Strategies for Effective Social Listening to Understand Customers and Refine Your BrandBrands now share image control with consumers due to social media, making it essential to understand audience perceptions through social listening.
Threads Surveys User Opinions on Political Content RestrictionsMeta is actively distancing itself from political news to improve its brand perception and mitigate the impact of misinformation.
Council Post: 15 Steps To Take When Your Messaging Doesn't Land Well With CustomersEven with thorough research, well-intentioned messages may not resonate with the audience, leading to backlash. Companies can rectify by listening, considering feedback, and evaluating broader audience opinion.
The Role of Aesthetic Choices in Building Brand IdentityA strong brand identity is vital for success in a competitive marketplace.
For consumers, AI is the new IoT | MarTechUnderstanding consumer sentiment is crucial for marketers, especially regarding perceptions of AI in products.
The Pitfalls of Nickname BrandingUsing nicknames in brand marketing often leads to negative consumer reactions and reduced engagement.
Three stripes and you're out: The sorry story of Sunak's SambasSunak wore Adidas Sambas, affecting their cool status.Brand coolness is fragile; association with public figures can sway perception.
The Role of Aesthetic Choices in Building Brand IdentityA strong brand identity is vital for success in a competitive marketplace.
For consumers, AI is the new IoT | MarTechUnderstanding consumer sentiment is crucial for marketers, especially regarding perceptions of AI in products.
The Pitfalls of Nickname BrandingUsing nicknames in brand marketing often leads to negative consumer reactions and reduced engagement.
Three stripes and you're out: The sorry story of Sunak's SambasSunak wore Adidas Sambas, affecting their cool status.Brand coolness is fragile; association with public figures can sway perception.
Why Brands Can No Longer Afford to Ignore Latinx in AmericaBrands are increasingly seen as disregarding U.S. Latinx youth, with 76% feeling overlooked.Young U.S. Latinx have high aspirations, prioritizing education and entrepreneurship despite facing challenges.
How Dating Apps Stack Up in the Gen Z Seduction GameDating apps are losing popularity among Gen Z, with many expressing a disinterest in using them regularly.
"cheap and nasty" new Massimo Dutti logo is really upsetting peopleFashion brands simplifying and modernizing logos by moving away from cursive styles.Rebranding decisions can evoke strong negative reactions from customers and impact brand perception.
Why Elon Musks's 'X' Twitter rebrand is failingThe rebranding of Twitter to X is viewed as a costly misstep, leading to a significant decline in market value and brand equity.
"cheap and nasty" new Massimo Dutti logo is really upsetting peopleFashion brands simplifying and modernizing logos by moving away from cursive styles.Rebranding decisions can evoke strong negative reactions from customers and impact brand perception.
Why Elon Musks's 'X' Twitter rebrand is failingThe rebranding of Twitter to X is viewed as a costly misstep, leading to a significant decline in market value and brand equity.
AI Briefing: The AI search race heats up with more audit tools, ads and pending antitrust outcomesHubspot's AI Search Grader helps marketers understand brand perception in large language models, streamlining insights beyond traditional search methods.
Why marketers must combat the hidden threat of MFA sites | MarTechCombatting MFA sites is crucial in preventing ad budget drain and protecting brand reputation in digital advertising.
How CEO Visibility Shapes Your Company's Reputation | EntrepreneurCEOs must embrace online visibility and engagement for brand perception and thought leadership.
Social Media Monitoring and Listening: Elevate Your BrandMonitoring and Listening are crucial in understanding online brand perception.
Apple apologizes for iPad Pro 'Crush' ad, Ad Age says By ReutersApple apologized for insensitivity in iPad Pro ad showcasing destruction of creative tools, diverging from brand perception.
Amid ongoing AI hype, some brands are taking a stand against the technologySome brand leaders are starting to focus on the potential harms of generative AI over its commercial value.
Gag reflex: why gross humor can often leave a bad smellSometimes negative impressions, though unforgettable, may not benefit a brand in the long run.
Here's how Newsday brought back field trips to its newsroom - PoynterNewsday in Education program targets fifth graders on Long Island to change the perception of the brand and educate students on journalism.The program aims to revive the tradition of engaging with students through field trips and digital access, fulfilling a duty to educate while boosting staff morale.
Unveiling the 7 Essential Components for an Exceptional WebsiteA modern website design encompasses more than just visual appeal; it impacts SEO, brand perception, and user behavior. It's crucial for reaching a wider audience and driving business goals.