#industry-standards

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digital-advertising
Exchangewire
3 weeks ago
Marketing tech

Google Delays Third Party Cookie Deprecation: Ad Industry Reaction

Google has delayed the third-party cookie deprecation to early 2025 due to Privacy Sandbox concerns. [ more ]
Exchangewire
2 months ago
Marketing

IAB Europe Releases First European Retail Media Measurement Standards for Industry Feedback

Retail media digital advertising metrics recommendations published by IAB Europe open for industry feedback and aim to establish consistent standards for media buyers.
Primary media metrics, attribution metrics, and additional retail media insights are key components of the recommendations. [ more ]
AdExchanger
3 months ago
Marketing

Advertisers In This Year's Super Bowl Fumble On Sustainability - For Now | AdExchanger

Super Bowl advertising is expensive and puts pressure on advertisers to stand out.
There is a lack of industrywide standards for sustainability in advertising. [ more ]
moredigital-advertising
Axios
1 week ago
Artificial intelligence

Social media companies now require labeling for AI-generated images and video

Tech giants have guidelines for labeling AI-generated content on their platforms and are working together to establish industry standards. [ more ]
Iapp
2 months ago
Artificial intelligence

IAPP Launches New AI Governance Professional Certification

Certification exam for AI Governance Professional (AIGP) launched by IAPP.
AIGP credential demonstrates expertise in ethical AI governance and management. [ more ]
TechRepublic
3 months ago
Artificial intelligence

NIST Establishes AI Safety Consortium

The National Institute of Standards and Technology has established the AI Safety Institute to develop guidelines and standards for AI measurement and policy.
The U.S. AI Safety Institute is a consortium of AI creators and users, academics, government and industry researchers, and civil society organizations. [ more ]
www.cnn.com
4 months ago
Artificial intelligence

Microsoft CEO Satya Nadella talks AI at Davos | CNN Business

Microsoft CEO Satya Nadella is hopeful about the future of AI, but believes that countries should embrace industry standards.
Nadella highlights the need for global safety guardrails and considering the unintended consequences of new technologies. [ more ]
Fast Company
1 week ago
Cars

Tesla will spend $500 million on the Supercharger network after firing the team

Tesla plans to invest over $500 million in expanding its fast-charging network, despite recent layoffs. [ more ]
AdExchanger
5 days ago
Marketing tech

A Pragmatic Approach To Banishing MFA From The Supply Chain | AdExchanger

The threat of made-for-advertising publishers (MFA) undermines the open web's integrity, necessitating action to prioritize legitimate publishers. [ more ]
Exchangewire
1 month ago
Marketing tech

Strengthening Ad Tech Advocacy: TeqBlaze Joins the Prebid Community

TeqBlaze joins Prebid community for industry standards development and modernization of products.
TeqBlaze aims to enhance Prebid technology solutions by actively participating in working groups and contributing expertise. [ more ]
Exchangewire
1 month ago
Marketing

Teqblaze Unveils Major Update to White-Label SSP + Ad Exchange Platform to Version 2.5

Version 2.5 of SSP + Ad Exchange platform launched with notable features and enhancements.
TeqBlaze team's strategic involvement in industry communities and commitment to improving standards. [ more ]
Adweek
2 months ago
Marketing

How Attention-Guaranteed Media Buys Will Impact the Industry

The attention economy is divided on guaranteeing attention to advertisers
Potential impact of attention guarantees on the advertising market [ more ]
Entrepreneur
2 months ago
Marketing

10 Expert Insights for the Optimal (and Most Effective) PR Budget in 2024 | Entrepreneur

A holistic approach to PR budgeting includes content, SEO, social media, and influencer marketing.
PR budgets should align with business goals and consider industry norms and benchmarks for optimal planning. [ more ]
Ars Technica
1 month ago
DevOps

Broadcom execs say VMware price, subscription complaints are unwarranted

Broadcom's acquisition of VMware led to the elimination of perpetual licenses, causing complaints of rising costs among users.
Broadcom executives defend the subscription model, arguing that it can lead to cost savings for customers using multiple VMware components. [ more ]
time.com
1 month ago
Music

How Beyonce Changed the Music Industry

Beyonce defies easy definition with her diverse musical projects.
Beyonce's career has influenced industry standards and rewritten the playbook for artists. [ more ]
London Business News | Londonlovesbusiness.com
5 months ago
Graphic design

Personalised workwear: Crafting your brand identity in fabric

Personalised workwear serves as a powerful branding tool, enhancing professionalism, employee morale, and brand recognition.
Incorporating a company's logo and brand colours strategically maximizes visibility and creates a cohesive appearance.
Employee comfort and compliance with industry standards are crucial factors to consider in the design and implementation of personalised workwear. [ more ]
Australia’s 2021 #OnlineSafetyAct mandates the development of industry standards for certain content. FPF & @UNSWAllensHub held a recent convening of experts to discuss the opportunities & challenges. Read key themes from the meeting: https://t.co/bXbxNN7Pgx
Future of Privacy Forum
5 months ago
Privacy professionals

FPF Publishes New Report: A Conversation on Privacy, Safety, and Security in Australia: Themes and Takeaways - Future of Privacy Forum

The Future of Privacy Forum (FPF) and UNSW Allens Hub for Technology, Law and Innovation hosted a meeting in Australia to discuss the forthcoming industry standards for regulating online content.
The Online Safety Act mandates the development of industry codes or standards to provide community safeguards for certain online content, and the eSafety Commissioner has rejected proposed codes for relevant electronic services and designated internet services. [ more ]
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