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Marketing tech
fromSkift
1 day ago

Building Brands vs. AI's Cheap Wins: How Hilton's CMO Strikes the Balance

AI accelerates measurable short-term performance but threatens to divert investment from brand-building that sustains long-term guest loyalty.
fromwww.lindseygamble.com
2 weeks ago

Radisson Hotels & Resorts Launches Creator Hub: A Platform to Collaborate with Instagram & TikTok Creators

Radisson Hotels & Resorts launched Creator Hub, a program for creators with 1,00030,000 followers on Instagram and TikTok. Participants earn hotel stays, VIP Radisson Rewards, and more in exchange for content. Travel and hospitality remain hot for creator programs, with TikTok even launching an initiative to help hotels drive bookings through creators. Want more creator economy news, trends, and insights? Sign up for my newsletter and follow me on LinkedIn, Threads, and Instagram.
Social media marketing
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