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Exchangewire
7 months ago
Online marketing

Clinch Announces Integration with Google Ad Manager's Creative Transcoding API - ExchangeWire.com

Clinch has integrated with Google Ad Manager's Creative Transcoding API to enable fully transcoded video creatives to be served directly in Google Ad Manager's Creative Repository.
The integration ensures a quality user/viewing experience, maintains value for advertisers and publishers, and helps monetize inventory via programmatic channels. [ more ]
AdExchanger
7 months ago
Marketing tech

Optable Says Chrome Privacy Sandbox Is Finally Ready For Real Campaigns | AdExchanger

Optable has announced its early access program for Chrome Privacy Sandbox activation, allowing advertisers to target audiences for Privacy Sandbox auctions.
The availability of supply for Sandbox campaigns remains low due to limited triggers for Protected Audience auctions in Google Ad Manager (GAM). [ more ]
Exchangewire
7 months ago
Online marketing

Clinch Announces Integration with Google Ad Manager's Creative Transcoding API - ExchangeWire.com

Clinch has integrated with Google Ad Manager's Creative Transcoding API to enable fully transcoded video creatives to be served directly in Google Ad Manager's Creative Repository.
The integration ensures a quality user/viewing experience, maintains value for advertisers and publishers, and helps monetize inventory via programmatic channels. [ more ]
AdExchanger
7 months ago
Marketing tech

Optable Says Chrome Privacy Sandbox Is Finally Ready For Real Campaigns | AdExchanger

Optable has announced its early access program for Chrome Privacy Sandbox activation, allowing advertisers to target audiences for Privacy Sandbox auctions.
The availability of supply for Sandbox campaigns remains low due to limited triggers for Protected Audience auctions in Google Ad Manager (GAM). [ more ]
moreadvertising
www.practicalecommerce.com
3 months ago
Privacy technologies

Google Ad Manager Launches Programmatic Email Ads

Email ads in Google Ad Manager are cookie-proof, potentially replacing cookies for targeting as the primary reason for adding email ad support. [ more ]
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