#emotional-authenticity

#emotional-authenticity

By all accounts, Love Is Blind: UK season two is one of the most successful endings we've ever seen. All of the couples except for one are now married, and even the pair who didn't get married parted on an "it's not a no - it's when we're ready." No one's parents refused to show up out of spite, no one's brother started a fight with the groom, and even the couple who did not get married ended on an amicable note.

As we move through the second half of 2025, digital advertising has reached a curious inflection point. What was once a race to outspend competitors on audience targeting and bidding algorithms has now plateaued as many brands deploy similar tools and tap into the same data pools. According to research by Taboola, more than 60% of performance marketers believe their ads are becoming less effective because potential customers have already been reached or have already seen the same ads too often.

"The honest truth - this is so weird - but I try to live a slightly embarrassing life. It's OK to be the overly enthusiastic person."