Social media marketingYou can now limit Instagram posts and Reels to Close Friends
Instagram is expanding its Close Friends feature to include feed posts and Reels, allowing users to share content with a smaller, trusted audience.
The Close Friends feature provides a pressure-free space for users to connect with important people and be their most authentic selves on Instagram.
The Close Friends list remains the same across all Instagram features, but the platform is exploring other ways for users to share content with specific subsets of followers. [ more ]