#consumer-attitudes

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Marketing
fromSocial Media Today
1 week ago

Snapchat Shares Insights into the Effectiveness of Gen AI for Marketing

AI-enabled marketing experiences increase curiosity, advocacy, product interest, website visits, brand conversations, and recommendations, and consumers prefer transparent disclosure of AI-created ad content.
#electric-vehicles
Cars
fromWIRED
1 month ago

Did Tesla's Robotaxi Launch Backfire?

Many U.S. consumers are hesitant about self-driving cars, with significant safety concerns and lack of awareness about Tesla's robotaxi launch.
Digital life
fromComputerWeekly.com
4 months ago

Connectivity crucial to allaying drivers' hacking concerns | Computer Weekly

Connectivity is integral to the automotive industry, with consumers willing to pay for digital subscriptions despite concerns about data practices.
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