fromCreative Bloq
2 days agoBentley's new logo is a masterclass in luxury car branding
"If a luxury brand is the product of the stories it has created, then its emblem is its signature. In an era of ever-increasing complexity and fidelity from digitalisation, an exercise of simplification and refinement is a modern necessity - and so the new emblem is cleaner, sharper and more impactful than its predecessor."
Cars