AMC's free Stubs membership tier is getting a little sweeterAMC launches Premiere Go! tier to encourage regular attendance and enhance customer loyalty with more rewards.
'Wicked' singalongs blasted by moviegoers as one theater chain bans practice and many cry for singers to hit the Yellow Brick RoadPublic singing at movie screenings of 'Wicked' offends many filmgoers, leading to bans and debates on movie-watching etiquette.
'Wicked' moviegoers are getting turned away for green face paint at this popular theater chainAMC theaters bar fans from wearing face paint, citing safety policies linked to past incidents.
Can a Neon Blue Gummy Worm Cocktail Save the Movies?Specialty concessions like the Sandworm Slayer are helping theaters attract audiences due to declining attendance.