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Deadline
1 week ago
Marketing

Amazon Debuts New Streaming Video Ad Formats Ahead Of Upfront Event

Amazon Ads introduces three new interactive video ad formats before upfront presentation. [ more ]
Adweek
1 week ago
Marketing

Prime Video Gets New Interactive and Shoppable Ad Formats Ahead of Upfront

Amazon Ads introduces new interactive, shoppable ad formats for Prime Video with remote-enabled capabilities. [ more ]
Exchangewire
2 weeks ago
Marketing

UK Streaming Service Freely Launches; Amazon Ads Sees 24% Growth; Google Strengthens Ad Partnerships with Disney & Paramount

UK public-service broadcasters collaborate on Freely streaming service. [ more ]
Podcaster News
4 months ago
Marketing

Triton Digital Announces Integration Publisher Services For Interactive Ads - Podcaster News

Amazon Ads has integrated with Amazon Publisher Services (APS) to offer premium audio inventory to Amazon DSP advertisers.
The integration allows Amazon Ads' interactive audio ads to appear across shared APS and Triton Digital publishers, enhancing the listener experience and monetization opportunities for publishers. [ more ]
Amazon Web Services
1 day ago
Data science

Learn how Amazon Ads created a generative AI-powered image generation capability using Amazon SageMaker | Amazon Web Services

Amazon Ads focuses on delivering relevant ads through AI and image generation to help advertisers achieve desired outcomes. [ more ]
Forbes
2 months ago
Online marketing

Amazon Ads BrandVoice: 4 Ways Brands Can Capture Attention Through Innovation

Navigating the siloed media landscape is challenging for advertisers. Amazon Ads offers integration opportunities for advertisers through its entertainment universe.
Customer-obsessed approach and keeping consumer needs at the forefront are crucial for brands to captivate audiences through innovative marketing. [ more ]
RAIN News
4 months ago
Podcast

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Headliner reports 18 million minutes of content created by users, mostly promotional video clips of podcasts.
Stanford University's Graduate School of Business is launching a podcast called If/Then, hosted by Kevin Cool and featuring thought leaders and Stanford professors.
Larry Linietsky becomes Principal Evangelist at Amazon Ads, responsible for educating publishers about solutions and product suite. [ more ]
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