#ad-verification
#ad-verification

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Ad Tech Briefing: PE firms are eyeing take-private deals but Google's fate casts a shadow

Integral Ad Science will be acquired by Novacap for $1.9 billion, with Vista Equity exiting and continued investment planned in AI-first measurement products.

Marketing tech

fromLondon Business News | Londonlovesbusiness.com

3 days ago

Digital infrastructure solutions for secure and scalable businesses - London Business News | Londonlovesbusiness.com

Businesses require robust proxy-based digital infrastructure to ensure secure, anonymous, and reliable global data access for marketing, e-commerce, and analytics.

#brand-safety

fromAdExchanger

1 month ago

Digital life

Mediaocean Partners With The Internet Watch Foundation To Report CSAM Content | AdExchanger

A partnership between Mediaocean and IWF aims to enhance digital media safeguards against child sexual abuse material.

fromThe Drum

5 months ago

Marketing tech

Why ad verification needs a paradigm shift: from risk avoidance to value creation

Ad verification must shift from risk mitigation to creating active value for brands.

fromAdExchanger

1 month ago

Digital life

Mediaocean Partners With The Internet Watch Foundation To Report CSAM Content | AdExchanger

Marketing tech

fromThe Drum

5 months ago

Why ad verification needs a paradigm shift: from risk avoidance to value creation

Ad verification must shift from risk mitigation to creating active value for brands.

How AI Can Change The Game In Native Advertising's Fight Against Fraud

Native advertising is overcoming its negative reputation through technological advancements in fraud detection and ad verification.

Marketing tech

fromwww.socialmediatoday.com

5 months ago

TikTok Adds More Ad Placement Controls, New Guide to Brand Safety Tools

TikTok expands brand safety features, introducing new ad exclusion options to enhance control over ad placements and maintain brand integrity.

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#ad-verification#ad-verification

Ad Tech Briefing: PE firms are eyeing take-private deals but Google's fate casts a shadow

Digital infrastructure solutions for secure and scalable businesses - London Business News | Londonlovesbusiness.com

Mediaocean Partners With The Internet Watch Foundation To Report CSAM Content | AdExchanger

Why ad verification needs a paradigm shift: from risk avoidance to value creation

Mediaocean Partners With The Internet Watch Foundation To Report CSAM Content | AdExchanger

Why ad verification needs a paradigm shift: from risk avoidance to value creation

How AI Can Change The Game In Native Advertising's Fight Against Fraud

TikTok Adds More Ad Placement Controls, New Guide to Brand Safety Tools

#ad-verification
#ad-verification