In her book "How To Be Well: Navigating Our Self-care Epidemic, One Dubious Cure At A Time," Amy Larocca critically examines the wellness industry, which has exploded into a trillion-dollar sector. She scrutinizes various popular wellness practices, including detoxes and supplements, and uncovers the marketing strategies that shape consumer perceptions of health and wellness. Larocca raises important questions about the inclusivity of the wellness trend, who it genuinely serves, and why consumers are drawn to it despite recognizing its shortcomings. Her analysis intertwines fashion and wellness, revealing the luxury aspects embedded within the industry.
The wellness industry promises to optimize every corner of our lives but is often shaped by marketing rather than actual health benefits.
Larocca explores how wellness is more of a luxury good than a necessity, likening it to the fashion industry's selling strategies.
As she delves into various wellness practices, Larocca questions who truly benefits from this culture and who is left behind.
Despite recognizing the flaws in the wellness marketing, people often continue to invest in these services and products.
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