The script is probably the most crucial part of creating a video. I recommend starting from the script, as it will significantly influence your prototype and every aspect of the video.
By carefully crafting your script, you can communicate your message clearly and effectively. Consider who will be watching your video and what their background may be.
My general advice is to start by watching as many examples and sources of inspiration as possible. I admire how Notion and Arc promote their features.
If your script is good, prototyping and production won't require much effort.
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