Mark Zuckerberg testified in an FTC antitrust case regarding Meta's acquisitions of Instagram and WhatsApp, which the government argues were means to establish a monopoly. During questioning, he reflected on the reasons for acquiring Instagram, emphasizing its product quality while being evasive about acknowledging competitive motives. Internal emails revealed discussions about potentially neutralizing competition. The case, which could dismantle Meta’s multi-trillion dollar empire, explores whether Zuckerberg’s intent was primarily to prevent competition or to enhance Meta's social offering by integrating successful products from rivals.
"The camera was good. The filter was good. They had good taste in their product. It was an experience people enjoyed," said Zuckerberg regarding Instagram.
Zuckerberg noted that he considered building a photo service but concluded that it was better to acquire Instagram, which was already ahead in the market.
The FTC alleges that Meta's acquisitions of Instagram and WhatsApp were strategic moves to eliminate competition and maintain its dominance in the industry.
Zuckerberg faced scrutiny about emails indicating he acknowledged acquiring Instagram could neutralize competition, though he was evasive about admitting this intent.
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