Musk's proposal to charge for verification led to chaos on Twitter as impersonation skyrocketed, upsetting advertisers and amplifying the platform's financial troubles.
Nike executives threatened to pull ads, prompting Musk's desperate order to an engineer: 'Turn it off!' highlighting his fear of massive advertising loss.
The flawed Twitter Blue scheme, despite being introduced to generate revenue, only compounded existing financial crises and pushed advertisers away further.
The disastrous implementation of Musk's blue checkmark scheme is a case study in mismanagement, revealing the consequences of rushed decisions in a complex environment.
Collection
[
|
...
]