For Gen Z, Playing an Influencer on TikTok Comes Naturally
Briefly

Rachel Aaron, a 24-year-old who works in public relations in New York, recently dressed up for a work event at Bloomingdale's.In the era of get ready with me videos on TikTok, it was a golden opportunity to create content.Ms. Aaron, who has just 3,300 followers on TikTok, filmed herself chatting to the camera while selecting a black Skims dress, a blazer and a belt.
Read at www.nytimes.com
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