Amazon Sees Over $1.8 Billion in Video Ad Sales During Upfronts
Briefly

Amazon has successfully secured over $1.8 billion in ad revenue for its streaming services for 2025, surpassing its internal financial forecasts for advertising sales.
The recent upfront market netted Amazon significant ad sales, including commercial slots during popular programming like Thursday Night Football, enhancing Amazon's advertising revenue strategy.
With the addition of ads on Prime Video, Amazon's ad sales are growing, especially as the company prepares to stream NBA games through a $76 billion partnership.
Amazon's venture into live sports streaming, including NASCAR by 2025, signifies its commitment to expanding its advertising opportunities in a competitive market.
Read at TheWrap
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