Canva has established itself as a simpler, more affordable alternative to legacy design software, but the affordability is becoming a little less true, as some customers face a 300 percent price hike.
A company spokesperson explained that some customers had been locked into more affordable plans that Canva has stopped offering, prompting increased prices to reflect the expanded product experience.
Despite offering a 40% discount for the first 12 months, Canva is still increasing their prices significantly, leading to dissatisfaction among some Canva Teams subscribers.
The price hike primarily affects Canva Teams accounts, with reports of annual subscriptions climbing from $120 to $500, raising questions about the company's pricing strategy and customer retention.
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