Research by American Express highlights that 67% of Generation Z workers aspire to start their own business. Despite confidence in their collaboration, innovation, and leadership skills, many feel unprepared due to gaps in their abilities, such as developing a business plan and pitching for funding. A significant percentage believe that companies can cultivate their entrepreneurial potential through intrapreneurship initiatives, with 63% expressing motivation for more entrepreneurial freedom in their roles. This survey underscores the need for businesses to nurture the entrepreneurial spirit of Gen Z employees.
It's clear from our research that the Gen Z workforce has an entrepreneurial mindset and many believe they have the skills needed to set up on their own.
The majority (63%) say they would be more motivated if their job allowed them more entrepreneurial freedom, with a similar proportion (62%) feeling they don't have the opportunity to fulfil their potential in their current role.
Collection
[
|
...
]