Threads Adds Custom Feeds, 'Media' Tab on Profiles
Briefly

Mosseri explained that while features like lists, edit buttons, and hashtags are requested by users and beneficial for engagement, they lack a measurable impact on Threads' usage growth.
He mentioned, "It's good to build features that your most engaged users are excited about, but it's hard to prioritize them when the measurable impact is negligible." This reflects the challenge in balancing user desires with strategic growth.
Mosseri emphasized that the core focus for the Threads team is user growth, stating plainly, "more users leads to more engagement, which is the guiding incentive for boosting Threads."
Read at Social Media Today
[
|
]