Evan Spiegel, CEO of Snap, believes that creativity flourishes from embracing failure. On the first day, new employees are expected to pitch ideas with no preparation, which he claims helps alleviate the fear of failure and encourages a culture of innovation. Spiegel acknowledges that while most ideas won't be great, the process of presenting them fosters an environment where creativity can thrive. Snap's ongoing commitment to experimentation has driven its success in launching features like Stories, reflecting a culture that embraces feedback and the iterative process of idea generation.
First days can be nerve-racking enough without being asked to make an ill-prepared presentation to your new colleagues. But for Spiegel, that early failure is precisely the point.
99% of ideas are not good - but 1% is. And the best way to have a good idea is to have lots of ideas.
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