Meet the 36-year-old founder of Gen Z stationery brand Papier, who avoids stocks and shares: 'A financial rollercoaster I can't control' | Fortune
Briefly

Meet the 36-year-old founder of Gen Z stationery brand Papier, who avoids stocks and shares: 'A financial rollercoaster I can't control' | Fortune
"Born and raised in London to Iranian parents, Atighetchi grew up surrounded by art, antiques, and creativity-his family name literally translates to "art dealer" in Iranian, and his father was an art collector and academic who immersed him in beautiful objects from an early age. That instinct for aesthetics and storytelling followed him to Notting Hill's Portobello Road, where he cut his teeth running an antique stall selling textiles and ceramics."
"At Cambridge University, where he studied History of Art, Atighetchi co-founded The Tab at 19, turning a scrappy student project into one of the U.K.'s most recognisable youth media brands before deciding he wanted "a go at a real job" and heading to Bain & Company. That mix of grassroots hustle and blue-chip training set the stage for Papier, which he launched at just 26 to drag the stationery aisle into the modern era with design-led, endlessly customisable products-95% of which are personalized and one-of-a-kind."
"Nearly a decade later, Papier has sold over 15 million pieces of stationery-close to 8 million cards and notecards alone-with diaries (or planners in the U.S.) as its hero product, selling one every 25 seconds during end-of-year peak and around 1,400 academic year diaries a day in back-to-school season as Gen Z customers seek screen-free ways to organize their lives; The business has spread across shelves at Liberty, Selfridges, and John Lewis in the U.K., and Anthropologie, Barnes & Noble, Nordstrom;"
Taymoor Atighetchi, a 36-year-old London-born founder and CEO of Papier, draws on an upbringing surrounded by art and antiques and a History of Art education. He co-founded The Tab at 19, worked at Bain & Company, and launched Papier at 26 with a focus on design-led, customizable stationery. Papier sells predominantly personalized items, with diaries as a standout product and strong seasonal demand. The company has sold over 15 million stationery pieces, expanded into major retailers in the U.K. and U.S., and added photobooks that achieve rapid sales velocity.
Read at Fortune
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