Hyundai and Kia’s success stems from their strategy of offering a diverse range of vehicles including traditional hybrids, plug-in hybrids, and electric vehicles to meet consumer demand.
In August, Hyundai marked its best sales month in history, selling 79,278 cars, driven by a 27% increase in EV and 69% in hybrid sales.
Kia set a record this August with 75,217 sales, buoyed by new models like the EV9 and a significant rise in traditional hybrid sales by 81%.
Despite the mixed strategies of legacy American and Japanese automakers, Hyundai and Kia's clear focus on hybrids and EVs has led to record-breaking sales figures.
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