"Simtheory brings agentic AI infrastructure: its platform allows teams to build AI assistants that understand their business context, co-ordinate across tasks and applications, and complete work with the reliability and auditability enterprises require."
"In a world where generating ideas is easier than ever, the challenge has shifted to turning those ideas into real, usable work."
Canva has acquired Ortto, a customer data platform, and Simtheory, an AI collaboration platform, both founded by Chris and Mike Sharkey. The Sharkeys will take leadership roles at Canva. Ortto, originally Autopilot, was rebranded in 2022, while Simtheory emerged from an AI podcast. These acquisitions aim to bolster Canva's platform by integrating advanced AI capabilities and marketing automation, addressing the need for effective idea execution in a competitive landscape.
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