Asos customers will now incur a £3.95 fee for returns if their total kept items are under £40, aiming to sustain free returns for most.
Asos communicated this change through emails to customers regarded as having a high return rate, indicating that frequent returners will face these new charges.
The policy adjustment is aimed at maintaining the viability of free returns, as Asos stated, 'For a small group of UK customers...this isn't sustainable.'
Customers enrolled in Asos Premier service can still return orders for free but are subject to a lower threshold of keeping £15 worth of items.
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