"The bourbon in your glass is agricultural," Samuels says, emphasizing that the choice to source local and sustainably grown crops not only honors quality but also promotes sustainability. This holistic approach allows them to connect deeply with both their products and the agricultural practices that support them.
Samuels notes that 86% of the crops used in Maker's Mark bourbon are now certified as regeneratively grown. The commitment to renewable agricultural practices is designed not just to enhance flavor but also to protect the environment, aiming for 100% by the end of 2025.
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