""Social media shouldn't just be about visibility. It should help people build something meaningful. Otherwise, what are we really optimizing for?""
"Most social platforms today revolve around engagement loops and dopamine addiction; getting users to return to the app, not helping them move something forward."
"Expectations have changed. Just last week, a jury found Meta and YouTube liable for addictive algorithms that caused harm in children."
"The question that more companies and organizations are starting to ask is: What is this platform actually doing for us?"
Emerging social media platforms are shifting focus from traditional metrics like likes and shares to action-oriented functionalities. Businesses and nonprofits are increasingly questioning the effectiveness of social media in achieving real-world goals. Yuvoice, an AI-backed marketplace, exemplifies this shift by enabling users to launch businesses and collaborate for tangible outcomes. The evolution of social media is marked by a need for platforms that facilitate meaningful engagement rather than merely driving user addiction and visibility.
Read at Forbes
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