Snapchat Plans to Merge Its TikTok-Like Spotlight Feature with Stories for a More Unified Experience - Lindsey Gamble
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from Lindsey Gamble10 months ago
Snapchat CEO Evan Spiegel plans to merge Spotlight with Stories to unify the user experience.
Lindsey Gamblehttps://www.lindseygamble.com/blog/snapchat-plans-to-unify-spotlight-with-stories
Recent sightings of a vertical, scrollable feed for Stories resembling Spotlight suggest this unification isn't far away.
Lindsey Gamblehttps://www.lindseygamble.com/blog/snapchat-plans-to-unify-spotlight-with-stories
Despite now having 800 million monthly active users, Snapchat's ad business lags behind many competitors.
Lindsey Gamblehttps://www.lindseygamble.com/blog/snapchat-plans-to-unify-spotlight-with-stories
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#snapchat #spotlight #stories #user-experience #advertising
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