LinkedIn Adds 'Contribute Expertise' Button to Share Box to Boost Collaborative Articles - Lindsey Gamble
Briefly

LinkedIn's shift towards short-form videos has diminished the visibility and importance of Collaborative Articles, which have seen a notable reduction in user interaction since last March. Despite a surge in member contributions reported last year, LinkedIn's recent actions—like making these articles less visible in feeds and eliminating incentives such as the Top Community Voices badge—signal a pivot towards video-centric features. Nevertheless, the introduction of a contribution button indicates there is still some investment in Collaborative Articles, potentially leading to future integration of video responses.
‘Since launching short-form video, Collaborative Articles have taken a backseat, with less visibility and the removal of the Top Community Voices badge, indicating a shift in focus.’
‘LinkedIn's recent efforts to encourage contributions with a new button suggest that the platform is not entirely abandoning Collaborative Articles amidst its push for video content.’
Read at Lindsey Gamble
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