Read at Buffer Resources
Threads by Instagram has gained a significant user base of 160 million monthly active users, solidifying its position among other social media giants.
Threads by Instagram now has an estimated 160 million monthly active users and counting.
Growing a following on Threads early can be advantageous, as the platform is still in its infancy and less crowded compared to platforms like Instagram and TikTok.
Still, in our time on Threads, we've picked up some patterns. Plus, as we've seen with platforms like Instagram and, more recently, TikTok, growing a following early, before the space becomes too crowded, is often a little easier - so it's worth investing in now.