To scale your LinkedIn presence effectively, focus on consistency rather than a plethora of creative ideas. The article outlines five steps: First, repeatedly share your core principles to build recognition. Second, concentrate on addressing your target audience's primary pain points. Third, analyze successful posts and adapt those that already resonate. Recognize that a strong presence requires commitment to these principles over time, which helps you transition from being overlooked to becoming an authority in your niche, ultimately attracting the right audience without spreading yourself thin.
Creating real influence comes down to one simple truth: people follow what they repeatedly see.
Stop trying new things and start building momentum with proven strategies.
Repetition builds recognition. Create your ten principles then share them on repeat.
Position yourself as the obvious expert by tackling their pain head-on.
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