Olipop is set to launch its first drive-thru pop-up in Los Angeles on May 12, featuring an array of unique and experimental sodas that reflect current internet beverage trends, including flavors like Spicy Pickle Soda and Cereal Milk Soda. The event coincides with the growing 'beverage goblin' culture, where consumers mix different drinks for hydration and enjoyment. The brand is also bringing back its popular Orange Cream flavor, which had gone viral previously, responding directly to fan requests. This move highlights Olipop's commitment to innovation and consumer engagement in the beverage market.
This event taps into the internet's beverage goblin culture, allowing people to engage with trendy drinks while promoting social interaction and free tastings.
Our drive-thru menu features experimental drinks like Cereal Milk Soda and Spicy Pickle Soda, pushing the boundaries of traditional flavors to attract adventurous consumers.
Olipop's Orange Cream flavor is returning due to popular demand, showcasing the brand's responsiveness to consumer interests and the viral nature of its drinks.
The drive-thru emphasizes our understanding of the beverage goblin trend, catering to a culture where hydration and fun drinks coexist on consumers' desks.
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