Born X Raised's collaboration with the NFL stands out by covering all 32 teams, showcasing the brand's strong ties to sports and urban culture.
The launch campaign cleverly combines local rapper talent and fashion, with founder 2Tone playing a creative role reminiscent of NFL leadership, embodying the brand's LA roots.
This latest release represents the largest collaboration for Born X Raised and serves as a stylish avenue for fans to celebrate their team's spirit through edgy streetwear.
The collection, featuring co-branded hoodies, tees, and headwear, allows fans to express team loyalty while staying true to Born X Raised's distinct urban aesthetic.
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