McDonald's began its journey with the first franchise opening in Des Plaines, Illinois, on April 15, 1955, under Ray Kroc's leadership. By leveraging speed and efficiency, Kroc propelled the company to success, resulting in the sale of 100 million burgers by 1958 and a distinctive design featuring golden arches. The company's growth trajectory accelerated after Kroc bought out the original McDonald brothers in 1961. By the 1970s, McDonald's had solidified its status as a cultural and culinary icon, serving millions of customers with an evolving menu that included items like the Quarter Pounder and Egg McMuffin.
By the 1970s, just a decade into its operation under businessman Ray Kroc, McDonald's was already a thriving company that had served millions of customers.
Kroc opened the first McDonald's franchise location in Des Plaines, Illinois, on April 15, 1955, founding McDonald's System, Inc., which would become the McDonald's Corporation.
By 1958, McDonald's had sold 100 million burgers, adopting a signature design style that prominently featured the chain's iconic 'golden arches'.
In 1961, Kroc bought the McDonald brothers out, and by the 1970s, the company was going from strength to strength.
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