Netflix's Ads Business Is Driving Subs But Not Material Revenue (Yet) | AdExchanger
Briefly

Netflix finished 2023 with a 12.5% jump in revenue year-over-year thanks to subscriber growth, a far cry from the mere 2% YOY revenue increase it reported this time last year.
It may take years for ads to have a material impact on revenue, according to Co-CEO Greg Peters, but Netflix's ad-supported plan is helping boost subscription growth.
Read at AdExchanger
[
add
]
[
|
|
]