The World Bank Group had already reduced its paid marketing on X while working with the platform to implement the strongest safety protocols X offers for our content. This latest incident is entirely unacceptable, and we are immediately ceasing all paid marketing on X.
The CBS News report showed that our promoted content was not being promoted above racist content from white supremacist accounts who also paid to advertise on the application, which is unacceptable.
Several 'blue-check' accounts regularly post racist content and have their promoted content appearing in the comments section of recognizable brands, raising concerns about the enforcement of Twitter/X's own terms of service.
'We defeated the wrong enemy.' This statement appeared in the comments of a neo-Nazi video featuring Adolph Hitler, illustrating the kind of offensive content overshadowing legitimate advertisements.
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