From Baby Eczema to a Beauty Empire: The Dr. PAWPAW Story | PR LIKE A BOSS!
Briefly

In this episode, host Patz interviews Pauline Paterson, co-founder of Dr. PAWPAW, who narrates how her quest for a gentle remedy for her daughter's eczema led to the creation of a globally recognized skincare brand. The episode details the challenges faced, including the Aldi dupe scandal that tested their brand's integrity. Pauline emphasizes the role of natural ingredients, particularly pawpaw fruit, in their products, and discusses how media and influencer support played crucial roles in establishing their marketplace presence.
Patz and Pauline Paterson discuss the inspiring journey behind Dr. PAWPAW, highlighting its origins in a personal need for a natural remedy for eczema.
Pauline shares how the brand overcame challenges, including a scandal with Aldi, emphasizing the resilience and passion that fueled Dr. PAWPAW's rise.
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