Only 17% of podcasts on Apple Podcasts remain active, highlighting the difficulty of not just starting a podcast, but achieving significant audience growth.
With 2.4 million podcasts available, standing out is increasingly challenging, as the success of popular podcasts reinforces their visibility, overshadowing newer, independent creators.
Although podcast listenership is growing significantly, independent podcasters often face uphill battles, requiring them to endure initial low download numbers before finding success.
Success in podcasting demands patience and resilience, as many aspiring creators abandon their projects due to slow initial growth and tough competition.
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