Fake podcasts are short video clips designed to appear like snippets from real podcasts, misleading viewers with snippets of fabricated commentary on social media.
The most notable example is fitness influencer Vincent Sant, who falsely suggested he had appeared on The Joe Rogan Experience. This raised concerns about misinformation.
As fake podcasts proliferate, they have become a recognized marketing strategy, with some professionals creating content that can earn them significant income.
Guides exist on LinkedIn for marketers seeking to exploit the trend of fake podcasts, indicating its rise as a controversial yet lucrative marketing tactic.
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