The article discusses the importance of maintaining customer loyalty and how corporations can lose this loyalty by ignoring consumer needs and reducing product quality. It highlights comments from consumers on AskReddit, reflecting their discontent with brands that have failed them. Specific examples include United Way's insistence on being the only charity allowed for donations at a workplace, and Black+Decker's decline in product quality after being acquired by a larger corporation. The overall message warns companies about the repercussions of neglecting their reputation and customer satisfaction.
Having loyal, returning customers is a godsend because you ensure business (and hopefully even profitability) in the future.
Brands don't mean anything. Product quality is all that matters.
United Way comes in and tells us that they have an 'exclusive contract' with our company to be the sole recipient of any charitable donations on the property.
The next year the number of participants in the company dropped to almost nothing.
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