Sarah Adams, a teacher, started a side business selling her Jamaican grandmother's rum cake in 2015 with $5,000 from her husband's retirement savings.Soon, she was handing out samples at markets and street festivals, building her company, Ms. Macs, one tin at a time.But when the pandemic crippled her growing business in 2020, Ms. Adams, who lives in a public housing complex in northern Manhattan, was forced to pivot.
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