Neptune is a burgeoning short-form video app in beta, competing with giants like TikTok and Instagram Reels. Founded by Ashley Darling, it emphasizes creativity rather than follower metrics and aims to respond to creators' desire for a more enjoyable social media experience. With over 970 testers and a 400,000-strong waitlist, Neptune plans to launch on App Store soon, with a Google Play Store rollout expected in six months. It offers diverse revenue options, and distinctive 'ghost metrics' to mitigate follower pressure, promoting meaningful interactions instead.
Neptune aims to create a fun and creative social media platform, without the pressure of follower counts, focusing instead on video quality and connections.
Ashley Darling emphasizes that Neptune is built for creators who value creativity over competition, addressing user desires for a more enjoyable social media experience.
The app plans to offer diverse revenue streams, including tips and subscriptions, attracting creators seeking alternatives to the current landscape dominated by major platforms.
Neptune's 'ghost metrics' feature allows creators to hide follower counts, minimizing pressure and fostering authentic engagement in a supportive environment.
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