Cast albums have arguably become more vital than ever in raising awareness of a show both during and after its initial run, leading to increased popularity and success like in the cases of Be More Chill and Six.
Experiencing musical theater through cast albums has been a significant way for audiences to engage with both new and classic productions, with the digital age allowing for wider accessibility through streaming services.
The desire to film professional theatrical productions for streaming platforms faces legal and financial challenges, leading to limited availability of filmed plays and musicals commercially.
The viral energy and awareness generated by online fanbases exposed to cast albums have contributed to the success of productions like Be More Chill and Six, with the latter having its cast albums collectively streamed over one billion times.
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