What Black Friday says about the American consumer
Briefly

For the first time, online retailers have displaced brick-and-mortar stores as the preferred way to shop, indicating a permanent shift in consumer behavior towards e-commerce.
Despite record spending expected this season, household debt has surged to nearly $18 trillion, with consumers facing increased credit card delinquencies and decreasing savings.
Consumers are showing a renewed focus on value this holiday season, as noted by Target's CEO, reflecting broader economic concerns and shifting priorities among shoppers.
A record 183.4 million consumers plan to shop during the extended holiday period, demonstrating a significant uptick in consumer activity and confidence.
Read at Fortune
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