We Made a Fake Ad Using OpenAI's Text-to-Video App, Sora. The Results Were Mixed
Briefly

Sora could revolutionize advertising by making video creation accessible without high budgets, yet current technology must be perfected to reach that potential.
By generating scenes independently, I found better results, yet Sora exhibited issues with accuracy, like inexplicably changing objects mid-scene.
The Storyboard feature is meant for precise control over individual shots rather than crafting entire narratives, revealing its limitations in full video creation.
Despite its innovative potential, Sora's current level of proficiency is hindered by glitches, particularly when animating complex scenes or interactions.
Read at Inc
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