Google's focus for 2025 is scaling Gemini to consumers, while continuing to enhance AI capabilities in their search and advertising products.
The new Google Search Console screenshot tool visualizes what Googlebot sees, offering insights for webmasters to optimize their sites more effectively.
Latest updates in Google Ads include features like editing images with AI and a new leads from messages beta, indicating a shift towards more integrated services.
Google's holiday activity showcases the momentum of innovations like AI Overviews and the 'places people are talking about' section in Google Local.
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