"We are rebalancing ranking to prioritize content from people you follow, which will mean less recommended content from accounts you don't follow and more posts from the accounts you do starting today," Mosseri said.
"For you creators out there, you should see unconnected reach go down and connected reach go up. This is definitely a work in progress - balancing the ability to reach followers and overall engagement is tricky - thanks for your patience and keep the feedback coming."
Threads' growth came as many make an exodus from the Elon Musk-owned X. Following the election, users had grown tired of the environment that platform and its owner had fostered and sought greener pastures.
We've been pleased to see Threads' steady growth since it launched last year," a spokesperson for the Meta company previously told TheWrap.
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